Thinking out loud.
Notes from the work.
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Seventeen years building the software people don't choose – case management, energy accounts, payments. The tools were badly designed, costing people time, money, or sleep.
Rebuilding a 30-year-old legal platform from first principles.
A shared design language and component system, used across the group.
A new digital energy brand built to absorb millions of legacy customers.
A senior product designer working between product, engineering, and the business – on the software people don't choose.
I've spent my career on genuinely hard design problems. Regulated financial tools at PayPal. E-commerce at scale at Boots.com. Energy platforms at E.ON. Legal software at The Access Group. The common thread is software people depend on, not software they choose.
Right now, my focus is on AI from both sides. Internally, adapting the design process around tools like Claude, Copilot, and Devin – speeding up prototyping, removing bottlenecks, and bringing more evidence to decisions earlier. Externally, shaping how AI appears to the people actually using our software.
Outside work, I train in Brazilian jiu-jitsu in Nottingham. I'm not very good. I keep turning up anyway.
Lead product design across the legal division – building products used daily by tens of thousands of solicitors. Helped shape and launch CaseMatters Evo, an AI-native case management platform that secured £20m in investment and delivered its first release in just eight months, against an original three-year roadmap.
Had hands-on access to Claude, Copilot, and Devin from day one – adapting UX processes around AI-assisted workflows and exploring how AI integrates into real-world product experiences for the people actually using them.
Managed UX teams at The Access Group across case management, accounting, HR, and CRM products. Built and led EVO, the design system and component architecture now used across 40+ products throughout the group.
Championed Figma adoption in enterprise environments before it became the default – moving teams away from legacy tools and aligning hundreds of designers around a shared way of working.
Led design on E.ON Next – a new digital energy platform created to absorb millions of customers from legacy systems. The work focused on large-scale migration experiences, including account management, usage tracking, billing, and customer support, all rebuilt for digital-first users.
Worked closely with brand, engineering, and customer service teams to shape a modern energy experience grounded in the practical realities of customers transitioning from older platforms.
